Which strategies should make up your new home marketing mix in 2020? If you’re relying on data from even three years ago, sadly, you’re already three years behind. In the latest issue of Professional Builder magazine, Kevin Oakley used data from more than 40 builders spending $18 million in digital advertising last year to derive his top five marketing strategies for the best return on investment in 2020. He also summarizes how things have changed since 2017.

Learn more about why you should be allocating resources to:

• Content
• Facebook & Instagram
• Syndication
• SEO
• PPC/SEM

and in that order, specifically.

Read the full article by clicking the image below.

More recent Professional Builder articles by the Do You Convert team:

• Sales and Texting? Know the Rules (October 2019)
• 3 Ways to Optimize Your Website for Greater Revenue and Happier Customers (September 2019)
• Marketing 2019: The A.I.-Data Connection (January 2019)

The post The Top 5 Ways to Increase Your Marketing ROI in 2020 appeared first on Online Sales and Marketing for Home Builders - DYC.