Big News - My brand-new book, Building Certainty: Content Marketing for Home Builders, is now available!
Creating and distributing great content has become a vital part of the roles we play for our builders. I wrote this book specifically for you - the people working hard to provide helpful and inspiring content to home buyers!
With this book, we'll walk through the foundation of why content marketing matters and why we need it. You'll explore the wide variety of topics to cover, formats to use, and places to distribute content. Plus, it provides strategies for creating a content marketing plan and determining if the content did its job.
This comprehensive guide can serve as a training tool for your team or offer inspiration for anyone trying to create consistency in their process and continue to push the level and effectiveness of their content. I'm looking forward to seeing how you take the guide and use it to continue to create remarkable content in our industry.