There are only two mission-critical items in business: an exceptional customer experience and profitability. A focus on high volume without an equal focus on profitability and high customer satisfaction can crumble your company’s foundation faster than almost anything else. Kevin shares a 3 step system for developing a testimonial creating engine that can impact every aspect of your marketing strategies. Check out the article in Professional Builder Magazine.

You can read the full article by clicking the image below:

Professional Builder Magazine - April 2016

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