Kevin and Jackie talk about why Q4 is the perfect time to plan and strategize, and how to level up by figuring out what you don’t know you don’t know.
They also discuss why “playing it safe” in a slow market might not go the way you plan, why you shouldn’t pre-qualify buyers before they fall in love with a home, and how to repackage old incentive ideas for a new era. Plus, the real reason your ads might feel a little too personal.