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In this episode, Julie Jarnagin joins Beth Russell and Jackie Lipinski to discuss diagnosing hidden community issues, aligning the whole team around intent, and how to nail messaging and positioning in a shifting market. From long-form articles around behavior data to hot takes on who actually uses Bing, this one is sure to have you thinking about familiar topics in new ways.
Story Time
Jackie - The problems that are hidden, but obvious once you see them
Julie - Sometimes the most inspiring thing you can do is ten minutes of nothing
Beth - Ground your playbook in intent, then coordinate the plays from there
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