Ep 228: History Doesn't Repeat, It Rhymes with Myers Barnes

Jul 25, 2022 | By Market Proof Marketing Podcast

Market Proof Marketing · History Doesn't Repeat, It Rhymes with Myers Barnes

Kevin Oakley is joined by Myers Barnes, owner of Myers Barnes Associates. Kevin and Myers discuss the theory that history doesn’t repeat itself but does rhyme regarding the housing market. The lessons marketers and sales need to remember from the history of the housing market. Why people need to shift their mindsets to understand they are not just selling homes they’re selling hope and why it’s never as bad as you think it is, it’s only as bad as you think it is.

Kevin and Myers discuss:

Why selling homes will be harder for people with no hope
Why the presentation of information matters
Why the numbers never lie, unless you lie about the numbers
How the business model has changed
& more!

Questions? Comments? Email show@doyouconvert.com or call 404-369-2595 and we’ll address them on the next episode. More insights, discussions, and opportunities in the Market Proof Marketing Facebook group.

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A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, Jackie Lipinski, Julie Jarnagin, and other team members from Do You Convert will break down the headlines, share best practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not to sell you!