Caitlin brings five years of experience in digital marketing, ecommerce, and brand strategy to her role as an SEM/PPC Specialist. Prior to joining Do You Convert, she worked in ecommerce and marketing in the fashion industry, where she developed experience across digital strategy, analytics, and brand growth. She enjoys the problem-solving side of digital marketing and focuses on driving measurable results through thoughtful performance-driven strategy and clear communication. She holds a marketing degree from Kansas State University and currently resides in Arizona. Outside of work, she enjoys yoga, hiking, and upcycling vintage clothing.