Mike Lyon has accumulated a wealth of
He gained this insight from managing the internet sales and marketing program for a top 100 home builder. The program that Mike created was the first in his market and the information, statistics, and strategies he presents are the result of his direct experience as an Online Sales Counselor and Sales & Marketing Director.
Mike speaks with authority about online conversion rates and best practices that can be implemented to boost sales from internet leads. He is recognized as one of the top innovators in
With Mike’s energetic and entertaining speaking style, he infuses lively fun into the topics of online sales, marketing
He is the author of Browsers to Buyers: Proven Strategies for Selling New Homes Online.
Articles, Videos, & Resources By Mike
The links below feature the latest ideas, examples, and insights that Mike has shared with the world here at Do You Convert.
There has been a shift in the metrics over the past few years and we wanted to go on record officially with new benchmarks. This article originally...
🎥AHA moments from the 2018 Online Sales & Marketing SummitPosted by Do You Convert on Wednesday, September 26, 2018
On our latest FB Live Episode - Mike and Jen talk about their favorite AHA moments from our recent Online Sales & Marketing Summit in Dallas, TX...
Right about this time every year, our builder partners make the comment, “What’s it like with the rest of your builders? We’re slowing down a little...
In Mike's latest article for Professional Builder Magazine, he explains what the future holds for online sales. We need more humans, and better...
The new home online sales world is constantly shifting, and so are ways of measuring success. Here’s an update.
– Lead to Appointment Benchmark Changed From 20+% to 30+%
– Appointment to Sale Benchmark Changed From 30+% to 20+%
– Percentage of Sales: Big Bump From 25%
Do You Convert Live - Online Sales & Marketing Summit TakeawaysPosted by Do You Convert on Thursday, October 5, 2017
The 2017 Online Sales & Marketing Summit wrapped a few days ago, and Mike & Jen are here to share their own takeaways from this year's event....