CRM Specialist
Diana is a sales and marketing strategist with a strong focus on connecting marketing efforts to real sales outcomes. She specializes in building scalable systems that improve lead management, sales follow-up, and pipeline visibility.
Before joining Do You Convert, Diana held leadership roles in both marketing operations and sales. She most recently served as a Marketing Operations Manager where she led HubSpot automation, reporting, and campaign strategy while acting as a bridge between sales, marketing, and leadership teams. Earlier in her career, she spent several years as a National Sales Director, training sales teams on CRM best practices, optimizing sales processes, and aligning inbound and outbound strategies to drive growth. As a HubSpot expert, Diana brings deep hands-on experience across CRM configuration, marketing automation, lifecycle stages, reporting, and data hygiene.