McKee Homes came to us with a need to create brand consistency across all their touchpoints, and to create a template and toolkit library for their marketing team to utilize. Upon further inspection, we found that who they were as a brand wasn't matching what they were putting into the world. We worked closely with Patty Sloan, McKee Homes Region President, to conduct a deep dive into their brand, which ultimately led to the creation of a brand that felt authentically McKee. The scope included brand and visual identity, messaging framework, website design, and more.
Cheers to the McKee team, a dream builder partner to work alongside! The work has just begun!
To dive deeper into our process and see before & afters, we invite you to explore here.
