• Home
  • Services
    • Speaking
    • Consulting
    • Training
  • Books
    • Browsers to Buyers
    • Social Media Guide
  • About Mike Lyon
  • Videos
  • Blog
  • 2012 Management Conference
  • Contact

Blog

Lead Resuscitation: How To Revive Your Prospects (video) 1

Do you have leads that have become lifeless and unresponsive? Well, get out the paddles and charge them up. It’s time to shock them back to life with what I call “lead resuscitation”. Video Link Many of you have a growing database of prospects. It’s filled with leads who have visited, called, or emailed you. …

Read More
Posted on: 05-8-2012
Posted in: Best Practices, Video Posts

What? My Smartphone Makes Calls, Too? 0

You know that little thing in your hand that you use to take photos and videos, send text messages and tweets, update your Facebook status, and check your email? Did you know you could use it to make phone calls? We all love our smartphones and the cool things they can do, but we can’t …

Read More
Posted on: 04-19-2012
Posted in: Best Practices

What’s Your Technology Culture (video) 3

Are you driving change or cramming on the breaks? It’s time to lead by example and get out of your technology discomfort zone. There’s a difference between management and leadership. Management maintains the status quo. Leadership drives results. I see this difference every time I work with a homebuilder where the owners or managers are …

Read More
Posted on: 04-12-2012
Posted in: Best Practices, Video Posts

The Other 95% 2

Most home sales executives focus on the top five percent of their prospect list. Be honest. Take a mental inventory of the top sales prospects you’re actively working with right now. When I ask sales execs to do this, they pause and think about it for a few moments, sometimes longer. Then they come up …

Read More
Posted on: 03-29-2012
Posted in: Best Practices, General

Staying Efficient with Planned Interruptions 5

As a salesperson, it’s your job to respond to customers. It’s what I call “planned interruptions”. You’re calling, emailing, maybe even texting. You know that a fast response equates to conversion. With all this communication juggling, how can you be productive, efficient, and effective? Managing interruptions sounds like an impossible task. Stephen Covey, the master …

Read More
Posted on: 03-19-2012
Posted in: Best Practices, General

Mind The Gap – Why Persistence Pays Off 0

If you have seen me present before, you most likely have been involved in a little audience participation. I will ask the crowd, “How many of you follow up with your leads at least once 100% of the time?” Most people raise their hand. “OK, 100% of the time at least twice?” Hands start dropping. …

Read More
Posted on: 03-8-2012
Posted in: Best Practices

Manage Your Leads – Create Sales (video) 0

  In this video, I discuss the importance of utilizing a CRM or Lead Management tool. (WARNING! It gets heated when I talk about sales managers using the system too…but it is all out of love.) Let’s face it; this is not a sexy topic. Most sales execs roll their eyes when I bring it …

Read More
Posted on: 02-23-2012
Posted in: Best Practices, Video Posts

Deep Thoughts: Customer Experience 0

I can’t remember where this quote came from… I think a podcast, or a book… forgive me whoever said it first. “The last impression is the lasting impression”  That’s deep right. It is something to think about in the customer experience. We just finished our new home.  We designed it, we love it, but the …

Read More
Posted on: 01-27-2012
Posted in: Best Practices

International Builders’ Show – 2012 0

Are you Orlando bound in February? Don’t miss 2 great seminars guaranteed to provide you with new ideas that will create more sales in 2012! Marketing Solutions for Serious Sales Results Date: Friday, February 10 Time: 10:00 – 11:30 am Location: West 312 Description: Three leading industry trainers and speakers have concentrated their new home sales and marketing strategies and techniques …

Read More
Posted on: 01-16-2012
Posted in: News

5 New Year’s Resolutions for Your Online Sales Program 0

Have you made resolutions for this year? Why not add a “Create a best-in-class online sales program” to that list? I recently had a conversation with a very large home builder about starting an online sales program and they basically said, “Mike, we like to make slow and calculated decisions. We will get there eventually, …

Read More
Posted on: 01-5-2012
Posted in: Best Practices
Page 1 of 2712345»1020...Last »

Email Newsletter

From the Blog

  • Lead Resuscitation: How To Revive Your Prospects (video)
  • What? My Smartphone Makes Calls, Too?
  • What’s Your Technology Culture (video)
  • The Other 95%
  • Staying Efficient with Planned Interruptions

View the Blog Archive

Twitter Facebook Linkedin RSS Feed RSS Feed

Tags

Big Builder Blogging builder marketing Builder Show CRM email marketing Facebook follow-up home builder Home Builder Marketing homebuilder marketing homebuilders home builders International Builders Show International Builders’ Show internet leads internet marketing Internet Marketing for Builders internet sales iphone iphone app lead generation leads management Mike Lyon Myers Barnes nahb new home marketing new home sales new home sales training Online Sales PCBC real estate Real Estate Marketing realtor sales follow up sales training Sarah Yaussi social media social networking Speaking Twitter video video email Webinar youtube

Videos

Videos

Click for Contact Info

Contact

(888) 358-1269

Recent Tweets

  • Aww shucks - thanks. RT @Buywithmichelle: Enjoying your presentation. Great info @mikelyon
  • Trademark Mike Lyon 2012 @terradmyers: @mikelyon just said, "These girls were all badonkadonked out!"
  • RT @builderonline: The BUILDER 100 list is now online (and so is the next 100). Check it out: http://t.co/xiJ58ALY
  • For most of us, talk­ing on the phone is the sec­ond step in an inter­net rela­tion­ship, not a first.
  • Facebook Advertising: 5 Things You Don't Know (& Should) http://t.co/3Ovaqvav
  • Aww shucks - thanks. RT @Buywithmichelle: Enjoying your presentation. Great info @mikelyon
© 2012 Mike Lyon Group Inc. All Rights Reserved +Mike Lyon
  • Consulting
  • Speaking
  • Blog
  • Books
  • Archives
  • About Mike Lyon
  • Contact