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All Posts Tagged Tag: ‘internet leads’

10 Reasons Why Your Online Sales Program is Failing 2

All too often I encounter Online Sales Programs that aren’t running on all cylinders. When I talk with builders about the possibility of a 20% conversion rate from leads to appointments, many people will say, “How is that possible? We have an Online Sales Counselor and we just can’t seem to get there.” This is …

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Posted on: 09-1-2011
Posted in: Best Practices

(Video) Boost Leads from Your Website 2

In this video, I highlight three websites with great examples of clear calls to action. Plus, check out some ideas below the video as well.

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Posted on: 12-7-2010
Posted in: Best Practices

Better Email Subject Lines Equals Better Open Rates 4

Email we use it everyday, we love it and we need it! Here is the catchy part, how many of us open every single email we get (especially if we know it is from someone who is trying to sell us something)? Think about it…be honest…okay we are all on the same page now. There …

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Posted on: 05-13-2010
Posted in: Best Practices

Free Webinar – Craigslist for Home Builders 0

Are you ready to generate immediate leads? Recording Available: Please fill out the brief form below for immediate access Did you know CraigsList has a staggering 664 million searches? If you didn’t you can now consider yourself educated on the numerical power of Craigslist. Most home builders have caught on to the growing social media …

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Posted on: 04-27-2010
Posted in: Best Practices

Batman Has an iPhone – Do You? 4

Lose the dumb phone! You’ve got to have the right tools to be cool. But more importantly you have to have the right tools to run your business. Real estate is visual.  What’s the best way to convey that to potential buyers? Shoot a video.  Use your smart phone, or if you want to make …

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Posted on: 03-23-2010
Posted in: Video Posts

Win By Default: Do You Have A Process? 0

Can you build a house if you don’t have a foundation? Why would you think you can set appointments with your online leads without an online sales foundation?  That foundation is your process. Here’s another behind the scenes look at one of my presentations at the International Builders’ Show. In this second of a 4 …

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Posted on: 03-18-2010
Posted in: Video Posts

Follow Up: Nobody’s Doing It, What About You? 0

Send a message to your competitor and tell them, “I’m going to follow up with your leads.” Thanks to the super expensive ($199) video equipment and a steady hand, I have a few clips to share from the International Builders’ Show. Might be a bit raw but the sound is good. Here we are behind …

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Posted on: 03-11-2010
Posted in: Video Posts

7 Phrases for Setting Appointments 3

Leads are great, but what value do they have unless you can convert the prospect into an appointment. Too often, a sales executive will assume that they are the only game in town. They say to themselves, "Hey, I have this great prospect talking to me via email or the phone, they are so close …

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Posted on: 02-8-2010
Posted in: Best Practices

Q.A. How to get a response from “generic” leads 6

Q. Mike, We get many internet leads from Move, New Home Source, etc., which often come with only email addresses. We promptly respond to these emails, with, what we feel is a “wet the appetite” response. We rarely get a return call or a visit. How do we convert these inquiries to traffic? Alan A: …

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Posted on: 12-11-2008
Posted in: Question & Answer

Interview on BuilderRadio.com 0

Be sure to stop over and check out the new podcast of an interview I did with Jerry Rouleau at BuilderRadio.com Why Salespeople Hate Internet Leads! Most salespeople would rather take a sharp stick in the eye than follow up on Internet and website leads. However, 30% of your sales can be from online shoppers. …

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Posted on: 08-11-2008
Posted in: Interviews

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