About Mike

Mike Lyon Mike Lyon has “real world” knowledge and first‐hand experience in the realm of online marketing and sales for homebuilders. He delivers his information from the trenches and draws from his diverse background in online advertising, digital design and internet sales.

His insight comes from managing internet sales and marketing for one of the largest homebuilders in Oklahoma. The program he created was the first in his market and the information, statistics and strategies he presents are the result of his direct experience as an Online Sales Counselor and Sales & Marketing Director.

Mike speaks with authority about the conversion rates a builder can expect and best practices that can be implemented to boost sales from internet leads. He is also the author of Browsers to Buyers:Proven Strategies for Selling New Homes Online, the homebuilding industry’s authoritative guide on internet marketing, lead generation and leads management.

Click HERE to contact Mike

Consulting

Mike’s services focus on Internet Sales, Marketing, Lead Generation and Leads Management. Here’s a quick list of how Mike can help you:

  • Strategic Consulting Services
  • Executive Coaching (to help you avoid costly mistakes and deliver killer ideas)
  • Speaking, Seminars and Workshops
  • New Media Implementation
  • Leads Management Optimization
  • Follow-Up Process Improvement

Mike would love the opportunity to discuss your needs and help you increase sales in 2009. Please feel free to Contact Mike today.

Speaking

Mike will share with you the trade secrets that you can start implementing today that will enable you to thrive in any market condition. He will also show you how to effectively use marketing dollars while reducing spending, making you a leaner marketing machine!

With his energetic and entertaining speaking style, Mike has brought to life the topics of internet marketing, sales and technology at events across the country including the International Builders Show in both 2008 & 2009.(Past events are listed below.)

Learning Objectives & Speaking Topics

  • The latest home builder statistics on new home shoppers
  • The Online Sales Formula and Process
  • Making sense of the “Social Media” revolution
  • The necessary components of an attention‐getting homebuilder’s website
  • Online Marketing that’s tailored specifically for homebuilders
  • A detailed overview of the Follow‐Up Process
  • Tips on selecting the best Leads Management System
  • How to track and measure the success of your program

For more information or to schedule Mike as a presenter – Click Here.

Sample Presentation (Video)

Some Past Presentations Include

  • International Builders Show – 2009 Las Vegas
  • International Builders Show – 2008 Orlando
  • Southwest Builders Show – 2008
  • Myers Barnes New Home Sales University – 2007,2008
  • Myers Barnes Sales Manager Summit – 2008
  • Austin Home Builders Association
  • Dallas Sales & Marketing Council
  • Greater Houston HBA
  • BMC West Conference – San Diego
  • Central Oklahoma Home Builders Association
  • NCI National Sales Meeting
  • Epcon Communities – National Sales Summit
  • NAHB Builder 20 Group Presentation