The $140 million pre-sale campaign

Posted by
Mike Lyon
Date
 January 15, 2007

glass house denverCheck out this great “real world” example of a pre-sale campaign for the Glass House in Denver that resulted in $140 million in revenue – not too shabby and a perfect example of how you you can sell out a community before you open. A great inspiration.

View the article at Seth Godin’s Blog

Check out the Glass House website.