Social Media Success – How Builders and Agents can market using social media Blue Tangerine Solutions is hosting another FREE webinar! Join us on Thursday, May 21, 2009 at 1 p.m. Eastern time to discuss how to use technology and social media to improve your business – from engaging prospects to better lead follow up. …
Read MoreAll Posts Tagged Tag: ‘social media’
Featured in NAHB article – Future of Marketing New Homes 0
I had a few quotes featured in an article by Carol Ruiz, Vice President of red rocket LA, on
Read MoreChart of the Week from Marketing Sherpa – Social Media 0
This weeks chart addresses the second most significant barrier to social media adoption – “Inability to measure ROI”. Builders are still working this out – but we are seeing some great results. Just wanted to share. Read the article here: New Chart: Social Media: Most Effective Tactics Are the Most Difficult to Measure Quantitatively Their …
Read MoreSocial Media Advice for Builders & Sales Execs 28
“Better to ask for forgiveness than for permission,” is how the old saying goes. We’re going to come back to that later. I wanted to rant a little on the social media thing. It seems that builders are reluctant to release some of the control to their local agents. Understandably, they are concerned about controlling …
Read MoreQ.A. Where to start – with a limited budget? 0
I received this great question from Leigh on the East Coast: I bought your book about a year ago and it has been my online marketing bible. At the time, I was the marketing director for a small-ish real estate firm. Eventually one of my builders needed more & more from me so that is …
Read MoreTwitter for home builders 6
Twitter is gaining some steam in the home building community. So is anybody listening? I think so… Will consumers respond? I hope so… I do think that builders will have a better chance connecting with Realtors first – since this group might want to hear their message – especially if it will help them sell …
Read MoreMarketing Tactics in a Downturn 10
Marketing Sherpa has a great chart of the week. It is a revealing graph on where advertisers will be spending their money in light of the “downturn”. The top two spots for increase will be Web 2.0 (Social Network Marketing) with an overall 28% increase and Email Campaigns, with a stunning 34% increase. The areas …
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