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All Posts Tagged Tag: ‘Real Estate Marketing’

Don’t Curb Qualify Your Leads 2

As a sales professional, you have probably heard the term “curb qualify” right? It’s a big no-no. We are trained never to pre-judge or assume anything about a potential prospect until we learn more about their specific needs. The problem is, many forget this valuable rule when it comes to their online prospects. View the …

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Posted on: 09-16-2010
Posted in: Best Practices, Video Posts

Do You Go The Distance with Prospects? 2

Do you find yourself asking, “Why doesn’t anyone respond to me?” In this video I talk about some facts that might surprise you. Like less than 10% of sales professionals follow up more than 3 times? I also give you the formula for increased responses. It’s actually pretty simple. View the video here

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Posted on: 08-24-2010
Posted in: Video Posts

Just Released – Social Media Guide for Real Estate 4

I am happy to announce that my new book is here! The Social Media Guide For Real Estate will feel good in your hands and make you look smart sitting on your bookshelf. Your colleagues will be envious and say, “Wow, what I would give to be on the cutting edge…” You can check out …

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Posted on: 08-2-2010
Posted in: News

Video Interview – Building a House and a Blog at the Same Time 3

Building a home is an experience, not a transaction. Alaina Money, Sales Manager at Garman Homes, has taken this reality to the masses with her blog, buildlikeagirl.biz. Having sold many homes, Alaina decided she needed to get the perspective of her buyers. Convinced it would make her a better sales manager, she went into the …

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Posted on: 07-8-2010
Posted in: Best Practices, Interviews

Will the iPhone 4 Help You Sell More Homes? 1

I think, more importantly, the question is how will these new super smart phones continue to change how we sell homes? I shot a quick video of my thoughts. The long awaited iPhone 4 will soon be coming to a store near you. Steve Jobs revealed the new iPhone 4 last week. This new smart …

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Posted on: 06-16-2010
Posted in: News, Resources & Tools, Video Posts

Email is to Phone like Peanut Butter is to Jelly 3

Sometimes, do you feel like your prospects never even existed? Are there times when you think that the initial request was submitted by a ghost? I wrote a while back about the tendency for sales executives to hide behind email and not make enough calls but what we have seen when you marry these two …

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Posted on: 05-25-2010
Posted in: Best Practices

20 Steps to Building Your Online Brand 2

Whoever said this was easy was lying! Are you finding yourself discouraged with your attempt at building your online brand? Some have become frustrated and abandoned ship altogether even worse some have left their blogs looking like a digital ghost town. I hope you did not buy into those touting that this would be “easy”. …

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Posted on: 05-18-2010
Posted in: Best Practices

5 Ways to Engage Echo Boomers 6

Are you ready for the new generation of home buyers? Echo boomers – there are 80 million of them with a total of $200 billion annual spending power. With an average gap of 24 years between those buying or selling real estate and those who represent them, will you be able to speak their tech …

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Posted on: 05-6-2010
Posted in: Best Practices, Online Trends

Home Buying Process from a Woman’s Perspective (i.e. the decision maker) 6

It is no secret that in most families when it comes to decision making or for better terms – money spending- the woman “wears the pants”. If you are a home builder or real estate agent trying to sell these homes – you need to know the deal breakers in this process. So here is …

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Posted on: 04-30-2010
Posted in: General, Online Trends

Podcast: Interview with Sarah Yaussi from Big Builder on Blogging, Twitter and Content 0

Tune in for the full interview with Sarah Yaussi as we discuss blogging, Twitter, and Social Media goodness. Learn how you can create valuable content and spread it out amongst all the appropriate networks. We explore what this means for homebuilders and tips on how to use effectively. You can also view the follow-up article …

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Posted on: 09-28-2009
Posted in: Interviews
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