I know, when you hear Online Sales you think email, email, email. But the truth of the matter is online is how your prospects find you, it doesn’t mean that’s the only way you should communicate. With the dwindling effectiveness of newspaper ads, outdated mode of billboards, and general loss of attention span due to …
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So You Still Advertise in the Newspaper 3
In many presentations I will ask the question “Is anyone out there still advertising in the paper?” After showing the overwhelming evidence that this is not the best place to advertise homes for sale, there are still some who are hanging on to this as a viable source. The good news is that the number …
Read MoreNew Math for Builders 2
There is a new formula for builders. Let’s look at some of the latest numbers: 84% – The percentage of your homebuyers who use the internet to research new homes 12.1 Weeks – The average time it takes for Internet buyers to purchase a home – double the amount from 2006 94% – The percentage …
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