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All Posts Tagged Tag: ‘lead generation’

(video) Lead Generation – Managing Your Outbound Activities 1

At this year’s PCBC conference, I was asked to give a 2 minute tip sharing best practices of a sales executive that I worked with. In this video clip, I discuss lead generation and managing your outbound activities. Without a specific system or process the numbers I talk about here will sound unattainable, but I …

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Posted on: 10-4-2011
Posted in: Best Practices, Video Posts

So You Think Email Templates Are Dirty? 0

One of the critical components to a successful follow-up program is the email template. Now, many people think that “template” is a dirty word. They might assume it will sound canned or not personal enough. Don’t get me wrong, the “form-letter-brochure-copy-800-word-email” templates are most definitely dirty.  I would suggest you look at creating your email …

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Posted on: 09-15-2011
Posted in: Best Practices

How To Generate Your Own Leads 3

Those of you who have been in the business of selling for a while realize that the job description and requirements have changed dramatically. Back in the day, if you could conduct a decent presentation and ask some closing questions you could make a comfortable income. Way, way back in the day, you didn’t even …

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Posted on: 05-12-2011
Posted in: Best Practices

Something Old, Something New 0

How to Marry Traditional and New Media for Bliss-Filled Lead Generation Just because “new marketing” takes you in the direction of online/social media that doesn’t mean that traditional means should be shelved. The two can live in harmony, complementing one another to deliver the best outcome. Consider an integrated marketing strategy. This means that you …

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Posted on: 03-28-2011
Posted in: Best Practices

Q.A. – How to Move from Phone Call to Appointment 2

This question comes from Kate – an Online Sales Counselor in Las Vegas The signs and fliers of our inventory homes around town list a number to call, but no pricing. When people call, the majority of them are calling directly for the price and I’ve found that if I beat around the bush and …

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Posted on: 01-29-2009
Posted in: Question & Answer

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