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All Posts Tagged Tag: ‘homebuilder marketing’

Have You Shopped Yourself Lately? 1

Looking to increase conversions? Think like a customer. O.K., so you’re a successful homebuilder. Fantastic. And you’re marketing online—and maybe even taking advantage of an Online Sales Counselor to increase prospect interaction, response and conversions. Even better. Still, you’re probably starting to realize it’s no longer O.K. to just sit back and wait for homebuyers …

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Posted on: 07-29-2010
Posted in: Best Practices

Create New Prospects with Effective Call and Email Campaigns 1

Are you looking for affordable ways to drum up new business? The tax credit has expired and many real estate marketing and sales departments are huddled in their conference rooms brainstorming ways to generate new business. In most housing markets, you still have a good percentage of shoppers out there looking for their next home. …

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Posted on: 06-29-2010
Posted in: Best Practices

Better Email Subject Lines Equals Better Open Rates 4

Email we use it everyday, we love it and we need it! Here is the catchy part, how many of us open every single email we get (especially if we know it is from someone who is trying to sell us something)? Think about it…be honest…okay we are all on the same page now. There …

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Posted on: 05-13-2010
Posted in: Best Practices

PCBC 2010 – Social Media Workshop for Sales and Marketing 1

Join me at PCBC for a hands-on session with some of the best and the brightest in the industry. Learn how you can turn social media into your own personal sales and marketing masterpiece. Winning in a Web 2.0 World: A Social Media Workshop for Sales and Marketing >> Date: June 8, 2010 Time: 10 …

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Posted on: 05-11-2010
Posted in: Online Marketing Experts

Home Buying Process from a Woman’s Perspective (i.e. the decision maker) 6

It is no secret that in most families when it comes to decision making or for better terms – money spending- the woman “wears the pants”. If you are a home builder or real estate agent trying to sell these homes – you need to know the deal breakers in this process. So here is …

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Posted on: 04-30-2010
Posted in: General, Online Trends

Free Webinar – Craigslist for Home Builders 0

Are you ready to generate immediate leads? Recording Available: Please fill out the brief form below for immediate access Did you know CraigsList has a staggering 664 million searches? If you didn’t you can now consider yourself educated on the numerical power of Craigslist. Most home builders have caught on to the growing social media …

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Posted on: 04-27-2010
Posted in: Best Practices

Guest Post: Sarah Yaussi From Big Builder – How To Shoot Good Video (And Not Yourself) 4

Such a great post from Sarah, I thought I would post it again here. Great stuff! Sarah Yaussi Executive Editor – Big Builder I was reminded of a blog post that I wrote last fall about the importance of video in the future of online marketing for home builders this week, as I was catching …

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Posted on: 04-6-2010
Posted in: Best Practices

All Day Internet & Social Media Workshop: Home Builders Association of Northern California 0

I am excited to be presenting a Internet Marketing & Social Media Full Day Workshop at the Home Builders Association of Northern California on March 25th. We would love to have you join us! Morning Session Social Media Success: Creating Powerful Communities Online TO Boost Traffic and Sales Date: Thursday, March 25 Time: 9:00 am …

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Posted on: 03-16-2010
Posted in: News

Reach your customers in a hyper-local Web 2.0 world 2

I was listening to a podcast the other day by a journalism teacher from New York who had done some research. He found multiple hyper-local bloggers who were clearing over $200,000 per year just by blogging on local news events. Basically, they attended local events and blogged about them and then sold their own advertisements …

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Posted on: 09-24-2009
Posted in: News

Managing your Calendar 3

Just because you’re ready to start your Internet marketing today doesn’t mean you’ll see an influx of new customers tomorrow. Expect at least a four-month lag time between the launch of the site and a new home sale.

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Posted on: 09-10-2009
Posted in: Best Practices
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