I continue to get questions from homebuilders about using the Internet to reach buyers over the age of 50. Apparently, there is the belief that Baby Boomers still do their home search the old-fashioned way. If you think that Baby Boomers haven’t embraced the Internet for home buying research, you’re grossly underestimating the techno-savviness of …
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New Q.A. Series – Boomers and the Internet 10
I am beginning a new question and answer series here on the blog. I receive some great questions and hope the answers shared here will be a benefit to the homebuilding community. If you have something to add or experience that will help, please post a comment. Q: Mike, I am a manager for a …
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