craigslistGot a spec home sitting too long? Looking for ways to drive traffic to your neighborhood? Try posting in one (if not all) of the free listing services available online.

The leader of the pack is Craigslist. It may not be pretty but it has a large amount of traffic. I have seen great results through our posts on Craigslist and high conversion rates. It even rivals some of our pay-per-click campaigns. And the best part is – it’s FREE. All it takes is a small investment of time and some creative titles to capture the browsers attention. This is a great place to post those inventory or to-be-built homes, hot deals and close-out properties.

Also, be sure to place links to your website on your post. Your goal on is to drive them to your website (which is pretty) and ultimately have them contact you by phone or through a contact form so you can track the referral source.

postlets

Another great service which is FREE (for now) is Postlets which allows you to create a slick looking flyer online and post to multiple free classified sites automatically. The sites it sends your listing to are:

Backpage.com
Edgeio.com
Google Base
HotPads.com
LiveDeal.com
Oodle.com
Propsmart.com
Vast.com
Trulia.com

If you already advertise with Newhomesource.com, Move.com or Realtor.com you may see your inventory already pushed over to these sites. For example, Newhomesource.com will send its listings to Oodle.com. Check to see if you are already listed – no need to duplicate your work.

Whatever you do, take advantage of these free listing services and continually look for new opportunities. There are plenty of people looking online, make sure they can find your homes.

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