2015 Builders’ Show – 3 Events Not To Miss!

Posted by
Mike Lyon
Date
 December 22, 2014
Comments
One comment

2015 is right around the corner, and the International Builders’ Show is back at it, bringing the latest techniques and strategies in New Home Sales to trendsetters and top sales performers from all over the nation. Each year we participate, and bring you the latest secrets from the front lines. If it works, then you’ll hear about it from us! This year we’ll be leading three different informative sessions:


The Internet Elite: Best Practices in Online Sales & Marketing

Date: Tuesday, January 20, 2015
Time: 10:00 AM – 11:00 AM
Location: South Hall – S220

Learn from the foremost online sales and marketing leaders from across the country. Straight from the trenches, these pros will reveal best practices in online lead generation and conversion. In this session, you will hear real world examples and learn solutions that deliver exceptional results. Walk away with innovative ideas that will create a surge of online leads, dramatically increase your appointments and generate more sales.

You’ll hear from some of the BEST sales and marketing executives in the country – Steve Shoemaker from Ideal Homes, Mary Becker from Schumacher Homes, and Will Duderstadt from M/I Homes! This one is so packed with great information that it was selected for an encore presentation later in the day!

Maximize your online budget with “smart lead generation” and know how to measure results with best practices in tracking and reporting.

  • Learn about the key role of an Online Sales Counselor to your success.
  • Discover next level follow-up tactics to increase engagement and necessary tools for maximized lead conversion.
  • Understand how to increase sales results with the right hand-off process to your sales team in the model home.

Speakers: Mike Lyon | Steve Shoemaker – Ideal Homes | Mary Becker – Schumacher Homes | Will Duderstadt – M/I Homes


5 Secrets to Online Sales Success

Date: Tuesday, January 20, 2015
Time: 11:15am – 12:00pm
Location: South Hall – S219

I will reveal the 5 things that uber-successful online sales programs utilize every day. Straight from the trenches, these strategies guarantee your position in the top 1%. This is the narrow path to maximum lead conversion!

Speaker: Mike Lyon


The Internet Elite: Best Practices in Online Sales & Marketing (encore presentation)

Date: Tuesday, January 20, 2015
Time: 3:00 PM – 4:00 PM
Location: South Hall – S220

Learn from the foremost online sales and marketing leaders from across the country. Straight from the trenches, these pros will reveal best practices in online lead generation and conversion. In this session, you will hear real world examples and learn solutions that deliver exceptional results. Walk away with innovative ideas that will create a surge of online leads, dramatically increase your appointments and generate more sales.

You’ll hear from some of the BEST sales and marketing executives in the country – Steve Shoemaker from Ideal Homes, Mary Becker from Schumacher Homes, and Will Duderstadt from M/I Homes!

Maximize your online budget with “smart lead generation” and know how to measure results with best practices in tracking and reporting.

  • Learn about the key role of an Online Sales Counselor to your success.
  • Discover next level follow-up tactics to increase engagement and necessary tools for maximized lead conversion.
  • Understand how to increase sales results with the right hand-off process to your sales team in the model home.

THIS IS AN ENCORE OF THE SESSION OFFERED ON TUESDAY, JANUARY 20, FROM 10:00-11:00 AM.

Speakers: Mike Lyon | Steve Shoemaker – Ideal Homes | Mary Becker – Schumacher Homes | Will Duderstadt – M/I Homes

IBS 2015 Educational Sessions