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Blog

The 2010 International Builders’ Show 5

I am looking forward to another great International Builders’ Show in Vegas this year. I am honored to be presenting in two "guaranteed to blow your mind" sessions. Are you attending? Be sure to drop a note in the comments section below. 90-Plus Ways To Capture Homebuyers Online and Then Close the Deal >> Date: …

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Posted on: 01-6-2010
Posted in: News

Get Some Raving Fans Talking For You 4

I had an interesting experience the other day. I had become a fan of a builder’s Facebook page but had not interacted at all on the wall of the page. At the time of this post – the community has 75 fans. This message below showed up in my Facebook inbox. This prospective customer is …

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Posted on: 12-30-2009
Posted in: Online Trends

Video Tools for Selling Homes (video) 3

Are you looking for creative ways to connect with potential customers? Time to start producing those videos. Fortunately, it is much easier to produce good video content than it used to be. In this quick video (imagine that) I share the tools that you can use to stand out from your competition. Here are the …

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Posted on: 12-15-2009
Posted in: Video Posts

Control Who Sees Your Posts on Facebook (video) 0

When talking with those in the industry about Facebook, one of the most common questions is “How do we keep our personal information separate from our business information” and vice versa. They are excited about all the possibilities of networking and using Facebook but have concerns about professional connections seeing pictures of their kids, vacation, …

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Posted on: 12-11-2009
Posted in: News

Google Launches Real-Time Search (video) 4

With all the new information being shared in real-time updates from networks like Facebook and Twitter and the vast amounts of blog posts, it was becoming apparent that Google would need to change how it displayed the search results. In previous search results Google gave more authority to sites/pages that were not only relevant but …

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Posted on: 12-8-2009
Posted in: News

Tweetdeck – Outlook for Your Social Messages (video) 0

This piggybacks off my last video post where we talked about Tweetdeck as a power tool and the new changes coming soon. It is quickly becoming an "Outlook" tool for social networks. If you are serious about your social media presence and want to save time and energy, this is a great tool for Mac …

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Posted on: 12-3-2009
Posted in: News

(Video) 90% of Home Buyers Use the Internet, Social Media Power Tools 15

I’m going to try a new format and hope that you enjoy it. One of my biggest hurdles in creating content and sharing info on the blog is the process of getting it from my head to the written word. It is a serious challenge – plus I have to make sure my grammar is …

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Posted on: 12-1-2009
Posted in: Video Posts

Build a Model Home for $2,500 (video) 3

I am sure you are intimately familiar with the cost to build and keep a model home running? Many times, it’s thousands of dollars every month. How cool would it be to build a virtual model home – starting at $2,500. That is exactly what Focus 360 is doing with their brand new Value Line. …

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Posted on: 11-23-2009
Posted in: Resources & Tools, Video Posts

Getting Social at the Building Industry Show 0

For all my California friends, be sure to mark your calendars for BIS 09′ Nov 19th & 20th. I’ll be participating in two events and look forward to some great conversations. Also, be sure to check out Mike Ferry at the Center Stage event and Jeff Shore, both on the 19th. See you in Long …

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Posted on: 11-12-2009
Posted in: News

How Fast Do You Respond? (video) 4

In many cases, the real issue is not about generating MORE leads. It really boils down to doing a better job with the ones you already receive. This quick video talks about the response time that “internet shoppers” expect. Think about your own experience shopping online. If you placed an order or transfered money in …

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Posted on: 11-10-2009
Posted in: Video Posts
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