Hot off the presses! This brand new ebook will change the way you release new communities – and get you more sales. In this video, I interview Kevin Oakley about Presale Without Fail: The Secret to Launching New Communities & Phases with Maximum Results He shares how to sell multiple homes on the day one …
Read MoreMonthly Archive for: ‘September, 2011’
So You Think Email Templates Are Dirty? 0
One of the critical components to a successful follow-up program is the email template. Now, many people think that “template” is a dirty word. They might assume it will sound canned or not personal enough. Don’t get me wrong, the “form-letter-brochure-copy-800-word-email” templates are most definitely dirty. I would suggest you look at creating your email …
Read More(video) What Are Your Model Hours? 6
When a prospect asks, “What are your model hours?”, what are they really asking? You can’t just regurgitate your hours and hang up the phone, you really need to get to the heart of the matter. This is one of the most important (and expensive) decisions they will ever make. By simply giving out model …
Read More10 Reasons Why Your Online Sales Program is Failing 2
All too often I encounter Online Sales Programs that aren’t running on all cylinders. When I talk with builders about the possibility of a 20% conversion rate from leads to appointments, many people will say, “How is that possible? We have an Online Sales Counselor and we just can’t seem to get there.” This is …
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