Monthly Archive for: ‘March, 2009’

Get Better Results Using Video Email 14

I wanted to share a tool that will help you stand out from the competition. Video email is an easy way to juice up your follow-up campaigns and get better results. With a small investment in a webcam and a free account from www.eyejot.com (ad free and customizable 99.00 per year) you can look like …

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Posted on: 03-31-2009
Posted in: Best Practices

Guest Post: Industry Best Practices Prospect Code List 0

By Erik Cofield Every company, especially builders, should have a contact management system. A more advanced contact management system allows you to manage the relationships of your customers and is referred to as a CRM (Customer Relationship Management). In these types of systems, including BuildTopia’s BTSales, one should have defined codes for all contact types, …

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Posted on: 03-27-2009
Posted in: Best Practices

Video Post – Homebuyer Use of the Media 0

Another short video clip reviewing homebuyer use of the media. Not only are shoppers using online sources more – but marketers plan to increase their spending on “online sources” by 10% this year – you can see the eMarketer article here. (I really didn’t know the guy had a bad back, I felt bad)

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Posted on: 03-18-2009
Posted in: Video Posts

Video Post – Understanding Your Internet Shopper 21

I recently had the honor of speaking at the BMC West Conference in San Diego. I thought I would share a few clips of the seminar on the blog. I hope you enjoy. This first clip explores the shopping habits of today’s home buyer.

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Posted on: 03-10-2009
Posted in: Video Posts