Great video from Trulia interviewing the lead generation division of Weichert Realtors. Michael Montsko gives the following statistics of customer expectations and actual industry averages. Of the customers that submit their information online: 21% expect instantaneous response 44% expect a response within 40 minutes 100% expect a response within 1 day The typical agent only …
Read MoreMonthly Archive for: ‘August, 2007’
Is your INBOX making your sales efforts INEFFICIENT? 2
Increased response time—the best way to keep conversions from competitors. Every Online Sales Consultant recognizes how critical customer response times are. They’re absolutely key to converting leads before your competition can. This is especially true in today’s ultra-competitive “email-it-now” business environment—where prospects and customers expect almost instant responses. That’s why one of any OSC’s worst …
Read MoreMaking the most of every online advertising dollar 0
An ineffective advertiser and his (or her) money are soon parted. There are many great third-party web sites that will consume a portion of your online advertising budget— Move.com, Newhomesource.com, iNest.com and many, many more. So, how can you possibly figure out which one is the best place to invest in online lead-generation efforts? First, …
Read MoreWeb Marketing Helps Ease Impact of Home Sales Slump 0
Here is a great article at Nations Building News with commments from Rob Neumann from Customer Velocity. Read Full Article >> Relying upon what worked for them best in past market downturns, home builders have been stepping up their advertising in newspapers and print publications but may not be hitting their audience because prospective buyers …
Read MorePapers losing real estate ads to online 2
These articles keep popping up. Check out this one by Seth Sutel from the associated Press. Read Full Article>> Here are some snippets: What’s worse is that a lot of that advertising may never come back to newspapers even if the real estate sector recovers. That’s because a significant chunk of those advertising dollars are …
Read MoreBuilder Homesite Blogging Away 0
Builder Homesite Inc. announces its new blog – BHI Insights. It already has some great posts online. It’s cool to see more content out there dedicated to the homebuilder. __________________ Email Announcement: BHI is proud to announce the launch of the new industry Blog, BHI Insights, http://blog.builderhomesite.com. BHI Insights features the latest news and commentary …
Read MoreStandard Pacific Homes – Online Sales Counselor Position 0
Standard Pacific Homes has a job opening in Raleigh, NC. Job Details>> Position Overview: Responsible for updating and enhancing the Raleigh Division portion of the Standard Pacific Homes website. Assists sales representatives by following-up on sales leads that are generated on-line. Creates and maintains data bases related to potential homebuyers. Responsible for overseeing computer training …
Read MoreOnline Sales Counseling—BEYOND the “Online” part 0
Never underestimate the power of your phone in converting prospects to buyers I know, the title is “Online Sales Counselor,” but that’s really a bit limiting—because your home-selling/appointment-setting success ultimately hinges on more than just being available via email or the Web. In fact, even a good old-fashioned phone can be one of the most …
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