Comments on: Conversion Rates for the Online Sales Program http://www.doyouconvert.com/2007/03/02/conversion-rates-for-the-online-sales-program/ Internet Sales and Marketing for Home Builders and Real Estate Sun, 16 Oct 2011 21:36:00 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Mike Lyonhttp://www.doyouconvert.com/2007/03/02/conversion-rates-for-the-online-sales-program/comment-page-1/#comment-50 Mike Lyon Tue, 13 Mar 2007 13:14:19 +0000 http://www.onlinesalestalk.com/blog/2007/03/02/conversion-rates-for-the-online-sales-program/#comment-50 Thanks for the feedback. 20-25% of total sales are definitely possible...these are numbers I see consistently from our program and others around the nation. Keep in mind - this is not a total increase in sales, but sales that can be credited to the Online Sales Program. These numbers can vary based on location, builder and program. If your website is attracting enough visitors (which I'm sure you are) and you have the "calls to action" that will encourage interaction, all the statistics that you <strong>agree</strong> with should inevitably lead to the 20-25% ratio. If you are not seeing the conversion numbers from the website, I would start looking there to increase those numbers. Keep up the good work! Thanks for the feedback. 20-25% of total sales are definitely possible…these are numbers I see consistently from our program and others around the nation. Keep in mind – this is not a total increase in sales, but sales that can be credited to the Online Sales Program. These numbers can vary based on location, builder and program.

If your website is attracting enough visitors (which I’m sure you are) and you have the “calls to action” that will encourage interaction, all the statistics that you agree with should inevitably lead to the 20-25% ratio. If you are not seeing the conversion numbers from the website, I would start looking there to increase those numbers. Keep up the good work!

]]> By: Mike Lyonhttp://www.doyouconvert.com/2007/03/02/conversion-rates-for-the-online-sales-program/comment-page-1/#comment-20288 Mike Lyon Tue, 13 Mar 2007 13:14:00 +0000 http://www.onlinesalestalk.com/blog/2007/03/02/conversion-rates-for-the-online-sales-program/#comment-20288 Thanks for the feedback. 20-25% of total sales are definitely possible...these are numbers I see consistently from our program and others around the nation. Keep in mind - this is not a total increase in sales, but sales that can be credited to the Online Sales Program. These numbers can vary based on location, builder and program. If your website is attracting enough visitors (which I'm sure you are) and you have the "calls to action" that will encourage interaction, all the statistics that you <strong>agree</strong> with should inevitably lead to the 20-25% ratio. If you are not seeing the conversion numbers from the website, I would start looking there to increase those numbers. Keep up the good work! Thanks for the feedback. 20-25% of total sales are definitely possible…these are numbers I see consistently from our program and others around the nation. Keep in mind – this is not a total increase in sales, but sales that can be credited to the Online Sales Program. These numbers can vary based on location, builder and program.

If your website is attracting enough visitors (which I’m sure you are) and you have the “calls to action” that will encourage interaction, all the statistics that you agree with should inevitably lead to the 20-25% ratio. If you are not seeing the conversion numbers from the website, I would start looking there to increase those numbers. Keep up the good work!

]]> By: Matt Adamshttp://www.doyouconvert.com/2007/03/02/conversion-rates-for-the-online-sales-program/comment-page-1/#comment-49 Matt Adams Mon, 12 Mar 2007 22:51:32 +0000 http://www.onlinesalestalk.com/blog/2007/03/02/conversion-rates-for-the-online-sales-program/#comment-49 You had me until the last graph. 20-25% of gross sales is a high number, and requires that almost all marketing target not just the website, but the advantages for registering with the website. I wholeheartedly agree that almost 90% of those who buy homes use the internet extensively, but getting enough of those people to register in order to be able to track them to that extent is the real challenge. Like your subsequent article suggested, people don't like to register. if they don't register, we can't track them. And with that roadblock, expecting 20% of gross sales to come from an online program seems unrealistic. You had me until the last graph. 20-25% of gross sales is a high number, and requires that almost all marketing target not just the website, but the advantages for registering with the website. I wholeheartedly agree that almost 90% of those who buy homes use the internet extensively, but getting enough of those people to register in order to be able to track them to that extent is the real challenge. Like your subsequent article suggested, people don’t like to register. if they don’t register, we can’t track them. And with that roadblock, expecting 20% of gross sales to come from an online program seems unrealistic.

]]> By: Matt Adamshttp://www.doyouconvert.com/2007/03/02/conversion-rates-for-the-online-sales-program/comment-page-1/#comment-20287 Matt Adams Mon, 12 Mar 2007 22:51:00 +0000 http://www.onlinesalestalk.com/blog/2007/03/02/conversion-rates-for-the-online-sales-program/#comment-20287 You had me until the last graph. 20-25% of gross sales is a high number, and requires that almost all marketing target not just the website, but the advantages for registering with the website. I wholeheartedly agree that almost 90% of those who buy homes use the internet extensively, but getting enough of those people to register in order to be able to track them to that extent is the real challenge. Like your subsequent article suggested, people don't like to register. if they don't register, we can't track them. And with that roadblock, expecting 20% of gross sales to come from an online program seems unrealistic. You had me until the last graph. 20-25% of gross sales is a high number, and requires that almost all marketing target not just the website, but the advantages for registering with the website. I wholeheartedly agree that almost 90% of those who buy homes use the internet extensively, but getting enough of those people to register in order to be able to track them to that extent is the real challenge. Like your subsequent article suggested, people don’t like to register. if they don’t register, we can’t track them. And with that roadblock, expecting 20% of gross sales to come from an online program seems unrealistic.

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