Hopefully, you do not need convincing as to why you need to implement or improve your online sales program. However, it is always good to look at the facts and forecast the future to adapt your program for things to come. Let’s take a look at a few of these facts directly related to the …
Read MoreMonthly Archive for: ‘March, 2007’
SEO Secrets for Homebuilders 1
I am excited to announce a new series from Blair Kuhnen. Blair is a former product marketing executive at leading ecommerce businesses, led business to consumer marketing for a top 5 U.S. home builder, consults with production homebuilders, and writes about marketing best practices. I will be posting informative articles from Blair perodically – be …
Read MoreA Look At Tomorrow’s 1st Time Home Buyer 0
Great post by Jason Benesch over at the Real Estate Tomato Blog with a clever take on the future “first time homebuyer” and how to connect with this audience. Guess how? Be sure to read his post here>> A great exerpt: My generation has the mentality of avoiding paying menial costs, revealing our identity, and …
Read MoreConversion Rates for the Online Sales Program 4
Most builders have the same questions about the success rate of an Online Sales Program. How many leads do you get each month? How many of those are converted to an appointment? How many appointments end up on contract? What are your statistics etc… I would like to share what numbers I have seen personally …
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